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Drafts & Campaigns

PostEverywhere helps you organize your content with drafts for work-in-progress posts and campaigns for grouping related content.

Drafts​

Saving a draft​

When creating a post, you can save it as a draft instead of scheduling it:

  • Write your content, add media, and select platforms
  • Choose Save as Draft instead of scheduling
  • Your draft is saved and can be accessed later

Finding your drafts​

Drafts appear on the All Posts page. Use the status filter to show only drafts.

Publishing a draft​

To schedule or publish a saved draft:

  1. Find the draft on the All Posts page
  2. Click to open it
  3. Make any final edits
  4. Set a schedule time or choose to post immediately
  5. Confirm to schedule or publish

When to use drafts​

  • Content that needs review or approval before posting
  • Posts you're writing ahead of time but aren't ready to schedule
  • Ideas you want to save and refine later

Drafts via the API & AI agents​

Drafts also work through the PostEverywhere API and AI assistants (Claude, ChatGPT, Cursor, and others) connected over MCP. An agent can create a post as a draft (draft: true), let you review it, and then schedule or publish it on your approval. This "draft → review → schedule" flow is the recommended way to keep a human in the loop when an AI is generating your content. See the Building AI Agents guide for details.

Campaigns​

Campaigns let you organize posts into groups — useful for product launches, events, content series, or marketing initiatives.

Creating a campaign​

  1. Go to the Campaigns page from the sidebar
  2. Click Create Campaign
  3. Give your campaign a name and color
  4. Save the campaign

Adding posts to a campaign​

When creating or editing a post, you can tag it with a campaign:

  • Select the campaign from the campaign dropdown
  • The post will be associated with that campaign

Viewing campaign posts​

On the Campaigns page, click a campaign to see all posts tagged with it. This gives you a focused view of all content related to a specific initiative.

Campaign colors​

Each campaign has a color that appears as a visual indicator on posts in the calendar and list views. This makes it easy to see which posts belong to which campaign at a glance.

When to use campaigns​

  • Product launches — group all launch-related posts together
  • Recurring series — tag weekly content series (e.g., "Tip Tuesday")
  • Client work — if managing content for multiple clients, create a campaign per client
  • Events — group all posts related to a conference, sale, or event